Our Client:
Based in and around the Milton Keynes area, Cavalieri Rentals are providing a niche guaranteed rent scheme for landlords looking for a no hassle, guaranteed rent service when letting their property.
Their Problem:
Although ‘Guaranteed Rent’ is not something new, Rent My Home Today offers something different for landlords – a real service and not just an insurance scheme.
Cavalier Rentals have professional tenants queuing up for quality property and they needed a way of reaching out online to landlords in the Milton Keynes area and acquiring leads.
Being a startup they also needed to build some trust in their brand.
How we helped…
We produced a complete marketing strategy tailored towards generating leads and enquiries quickly.
Initially we developed a website, social media channels and provided quality content relevant to the target market to get the website and brand online.
The most successful part of the strategy was Paid Search Ads on both Google and Bing, resulting in a steady increase of leads month on month.
Parallel this with content marketing which also helped influence our organic SEO results as demonstrated below, going from zero to an average position increase of up to nearly 80%!